Kevin Schade in action for Brentford in 2026

Brentford demand €70m for Kevin Schade as European giants eye January transfer

Adem Ozcan Last updated: Oct 13, 2026, 5:09 pm
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Image: IMAGO / NurPhoto

Brentford have reportedly placed a price tag of more than €70million on Kevin Schade amid growing interest from several leading European clubs ahead of the January transfer window.

The 24-year-old Germany international has enjoyed an impressive start to the Premier League season, scoring three goals in six appearances and attracting attention with his performances under Keith Andrews.

Brentford determined to keep Kevin Schade

According to Sky Germany, Schade has emerged as one of the most sought-after German players currently playing outside the Bundesliga.

Several major European clubs are reportedly monitoring the winger, with a January transfer considered a possibility.

His growing reputation has been strengthened by his involvement in Jurgen Klopp's Germany squad during the recent international break.

Schade featured against the Netherlands and Greece, further increasing his profile among potential suitors.

However, Brentford are under no financial pressure to sell their attacking star.

The Bees also hold a strong negotiating position because Schade remains under contract until 2028.

With the club enjoying an unbeaten start to the Premier League campaign, losing an important attacking player midway through the season would represent a significant setback.

€70m asking price could discourage January offers

Brentford have reportedly informed interested clubs that any January deal would require an offer exceeding €70million.

That figure is considerably higher than Schade's estimated €50million market valuation on Transfermarkt.

The difference highlights Brentford's determination to retain the winger rather than encourage negotiations.

Although several European clubs are monitoring his situation, Sky Germany has not identified a confirmed frontrunner or reported a formal offer.

Schade's pace, versatility and improving goalscoring record make him an attractive option for clubs seeking attacking reinforcements.

Nevertheless, Brentford appear comfortable keeping the Germany international until at least the summer.

Unless an interested club meets their substantial valuation, the Bees are unlikely to consider allowing Schade to leave during the January window.

Key Points

  • Brentford reportedly want more than €70million for Kevin Schade in January.
  • The 24-year-old has scored three goals in six Premier League appearances.
  • Several leading European clubs are monitoring the Germany international.
  • Schade remains under contract with Brentford until 2028.
  • Brentford are under no financial pressure to sell their winger.

What's Next?

European clubs could intensify their interest in Schade ahead of the January transfer window. However, Brentford's asking price and strong contractual position make a mid-season departure difficult without a substantial offer.

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