Wolves join race for John Kennedy as Fluminense striker attracts interest

Wolves have emerged as one of the leading contenders to sign Fluminense forward John Kennedy this summer, with the Brazilian's impressive goalscoring form attracting attention from clubs across Europe.

According to reports in Italy, the 24-year-old is being tracked by Wolves, Udinese and Shakhtar Donetsk after a prolific campaign that has seen him establish himself as one of the most productive attackers in Brazilian football.

With nine league goals already in the 2026 Brasileirão season and further contributions in the Copa Libertadores, Kennedy's performances have ensured growing interest as the transfer window approaches.

Italian outlet Messaggero Veneto reports that Udinese view Kennedy as an attractive option because of his ability to operate across several attacking positions.

The Brazilian has developed into a versatile forward capable of playing through the middle or in wider attacking roles, making him an appealing target for clubs seeking flexibility in the final third.

However, Fluminense's reported €10m valuation is considered substantial by Udinese, particularly given the Serie A club's current financial priorities. Any serious move may depend on departures within their own squad before significant investment can be made.

Wolves, meanwhile, appear to be in a stronger position financially and could move more aggressively should they decide Kennedy is a priority target.

An interesting aspect of the story involves Watford's connection to Udinese through the Pozzo family ownership structure.

Should Kennedy be unconvinced by a direct move to Serie A, reports suggest Watford could become an alternative destination through a loan arrangement. Such a move would allow the striker to gain experience in English football before potentially making a future switch elsewhere within the Pozzo network.

The relationship between Udinese and Kennedy's representatives at Bertolucci Sports could also play a role. The Italian club have previously worked successfully with the agency during their dealings involving Brazilian forward Brenner.

Having followed transfer activity involving South American talent closely in recent seasons, English clubs have increasingly viewed the Championship as an effective environment for adaptation before players make the step to the highest level.

From Wolves' perspective, Kennedy's profile appears to fit a clear need within the squad.

The club have been searching for greater consistency in front of goal and the Brazilian's recent record suggests he could offer a solution. His age, versatility and development potential also make him an attractive long-term investment.

While interest from Udinese remains genuine, uncertainty surrounding Nicolo Zaniolo's future and financial considerations could limit the Italian club's ability to compete directly.

That potentially leaves Wolves in a favourable position should negotiations accelerate during the coming weeks.

However, it remains too early to draw firm conclusions, with no formal offer currently reported and multiple clubs still assessing their options.

The next stage of the transfer saga is likely to depend on whether interested clubs decide to match Fluminense's valuation. Wolves appear well positioned if they choose to pursue the deal, while Udinese may need player sales before making a concrete move.

Watford's role remains one to watch, particularly if a developmental pathway becomes part of discussions. For now, Kennedy's strong form continues to strengthen his position in the market as European interest grows ahead of the summer window.

Would John Kennedy be the striker Wolves need to strengthen their attack, or should the club target a more experienced option?