Kusi-Asare Jonah in action for Bayern Munich

Bayern Starlet’s Fulham move branded “insane”

John William Last updated: Sep 4, 2025, 2:15 pm
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Image: IMAGO / IPA Photo

Jonah Kusi-Asare’s surprise deadline day switch to Fulham has been branded “insane” in (Sky) Germany, with doubts raised about whether Marco Silva’s side is the right environment for the teenage striker.

The 18-year-old left Bayern Munich late on Monday, joining Fulham on loan with an option to buy. Yet only weeks earlier Bayern had extended his deal until 2026 and reassured him he would play a role as back-up to Harry Kane. The sudden arrival of Nicolas Jackson from Chelsea changed everything, and Bayern’s late U-turn created what has been described as “transfer chaos.”

Hau: “It Was Insane”

Sky Germany reporter Kerry Hau explained how the situation unfolded, insisting Bayern had sent Kusi-Asare mixed messages throughout the summer.

“Bayern informed the player in mid-August that he should reject all loan offers and that they were planning to use him. As a backup for Harry Kane. As a player who would then regularly get minutes. That’s what we reported, and sporting director Christoph Freund confirmed it at a press conference. It was clear to the player: ‘Okay, I’m staying at Bayern, I’ll get my chances here.’ He actually didn’t want to leave. Then the topic of Nicolas Jackson came up, then rumours of further signings for the attack began to swirl – and then, a few days before the transfer window closed, the sporting authorities informed the player that he was free to look for a new club after all.” — Kerry Hau, Sky Germany

The journalist concluded bluntly: “I don’t see any real plan behind it.”

Concerns Over Fulham

While the Premier League is seen as a glamorous destination, some question whether Fulham is the right move for an 18-year-old striker still developing his game. Former Bayern man Torben Hoffmann suggested a smaller step might have been better.

“Fulham, Premier League – that’s a smooth announcement,” Hoffmann said. “Perhaps a middle step, a club lower down, would have been better for his development. The Premier League is even faster and tougher than the Bundesliga.”

Kusi-Asare’s Situation

For the striker himself, the deal is bittersweet. Just weeks ago he was told he would stay at Bayern and learn alongside Harry Kane. Now he finds himself at Craven Cottage, hoping to prove himself in one of the world’s most unforgiving leagues.

Bayern’s decision to extend his deal and secure a buy-back clause suggests they still see him as part of their long-term vision, but for now his career path has taken a sharp detour into west London.

Analyst Verdict — John William

Jonah Kusi-Asare’s move underlines how quickly fortunes can change in the transfer market. From being told he would play minutes behind Harry Kane to being shipped out on deadline day, the teenager has been caught in Bayern’s short-term planning.

For Fulham, this is a gamble on potential. Kusi-Asare is physically gifted and technically sharp, but adapting to the Premier League at 18, in a side that often battles for survival, is a daunting challenge. The concern is whether this “insane” move accelerates his growth or risks stalling it.

Key Insights

  • Bayern extended Kusi-Asare’s contract to 2026 before allowing him to leave.
  • Nicolas Jackson’s arrival from Chelsea changed the club’s plans.
  • Kerry Hau: “I don’t see any real plan behind it.”
  • Torben Hoffmann questions whether Fulham is the right destination.
  • Bayern inserted a buy-back option, hinting at long-term interest.

What’s Next for Kusi-Asare?

Kusi-Asare will now compete for minutes under Marco Silva, with Fulham keen to add more attacking options after a slow start to the season. His development will be closely monitored not just in London but in Munich, where Bayern still consider him a long-term asset.

Can Jonah Kusi-Asare thrive at Fulham, or will this “insane” move expose the risks of Bayern’s last-minute transfer chaos?

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